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Chicago Website Design Experts

The design professionals at Karben Marketing have extensive website design experience to help separate your brand or business from the rest of the industry. In today's digital world, nothing is more important than your online presence. Stay competitive in today's ever-changing landscape and let Karben help to make your brand shine.

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Website Design Services

Customers—particularly Millennials and Gen-Xers—see a company without a website as hopelessly out-of-touch and behind the times. With all the people shopping online these days, you’d better be sure your website is ready to impress. Because a website is the bedrock of your digital presence, it needs to make an indelible impression on all who come across it.

Once upon a time, a website was simple, with few functionalities, scant information, and close to zero interactivity. Nowadays, if you want your website to get noticed, you'll need to keep up with the latest web design trends.

The digital ecosystem is full of distractions, with everyone looking for the next shiny thing. Let's say you want to capture visitors' attention and keep prospects engaged. In that case, you'll need a visually appealing site that's easy to use, easy to navigate, and contains precisely the information visitors are looking for. People want to be able to access what they need as quickly as possible so they can get on with their lives.

Merely having an aesthetically pleasing website isn't enough these days—you need one that can also deliver measurable results. Visitors spend more time on the pages of a well-built website, resulting in more conversions and bigger profits.

At Karben Marketing, we have a demonstrated track record of building amazing websites for first-time entrepreneurs and transforming underperforming websites into solid moneymakers.

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The Ability to Practice User Empathy

We take great pleasure in utterly obliterating web design cliches so we can create sites that are breathtakingly innovative, exciting, and practically guaranteed to delight visitors. We approach web design from the end user's perspective, putting ourselves in their shoes so we can thoroughly understand what their experience is like.

This ability to practice user empathy differentiates us from lesser digital marketing agencies. Our singular focus when designing a website is to provide a top-notch user experience. If your customers aren't happy, you're not going to be happy.

We Breathe Life into Your Vision

Our experts will channel their passion for web development into creating an immersive, compelling, and user-friendly website that'll transform prospects into profits. Whether your ideas are vague as a wispy cloud or incredibly detailed, we'll breathe life into your vision. We'll use wireframes and precisely detailed workflows to help you understand what we're building for you.

The result is a jaw-droppingly gorgeous website that your customers will go "gaga" over. However, you'll love not only our eye-popping design aesthetic but also the way we generate maximum engagement for your brand.

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Responsive Web Design

Because there are over 21.5 billion interconnected devices in the world, your site must be viewable across every imaginable device.

Visitors won't use your site if it's too difficult to navigate.

Responsive web design means visitors won't get aggravated with all the scrolling, resizing, zooming, and panning they need to do when a site isn't optimized.

Responsive website design means your site looks fantastic no matter which device a visitor uses, whether a smartphone, tablet, desktop, or laptop. Perfectly optimized web pages can significantly boost the time visitors spend on your site, leading to more leads and more significant revenue.

Because the number of smartphones now outnumbers desktops, it's essential to ensure that you optimize your site for mobile. Google decided to include "mobile-friendliness" as a ranking factor in its search engine algorithms a few years ago, so responsive design can even improve your search engine rankings.

Landing Pages

Landing pages are action-oriented, standalone web pages that effectively move individuals through the stages of the buyer’s journey. A visitor lands on one after clicking through from an advertisement, email, or other location.

A site’s homepage provides a general overview of a company. However, if you have a specific short-term objective, a landing page is a tool that can help you reach that goal.

Every landing page has an appealing offer that communicates its benefits and has a clear call to action. The action could be downloading a piece of content, signing up for a newsletter, making a purchase, or a zillion other things. Offers are a crucial landing page element and must be enticing enough that they compel your prospects to act.

If the visitor takes the desired action, congratulations! Your landing page is a resounding success.

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In exchange for getting the valuable piece of content, visitors need to provide their contact information. Landing pages generate valuable audience insights, dramatically boost conversions, and improve paid ad campaigns. Some experts say that the more landing pages a site has, the more conversions it typically sees.

At Karben Marketing, we provide you with gorgeously designed and perfectly optimized landing pages for any purpose. Whether visitors arrive from your paid acquisition campaigns or through organic traffic, we’ll create highly efficient funnels so you can meaningfully interact with future buyers.

With irresistibly written copy and ingenious design, our landing pages powerfully speak to your target audience and compel them to take immediate action.

Web Development

Many individuals use the terms web developer and web designer interchangeably. However, they're not the same thing.

Web development includes all the non-design aspects of building websites, such as coding and writing markup. It’s all about merging keen technical skills with the vibrant imaginations of our design team to create a stunningly original website that’ll help your business grow in an era of sweeping digital transformation.

The user-friendly and featured-packed websites we design for our clients offer their customers an unparalleled digital experience. Furthermore, our web development services not only boost your brand’s visibility but are also cost-effective.